eBay

***This project was created and completed at the beginning of 2022. AI and Midjourney had just made their way into the industry, and the capabilities were far less drastic than they are presently. I am thankful for the team I worked with, the award I received, and proud of the creative concept behind the project. However, I no longer utilize AI in my career, art, or personal life, and I do not support the growing severity of its threat on creativity.***

Background: Gen Z utilizes online shopping to thrift.
Problem: Accentuate the benefit of eBay to Gen Z.
Approach: Finding what you love is simple, no matter who you are or what you’re looking for.


Poster Design

Out of Home

 

Youtube Reality Game Show

Who Should Buy It? Introduction Video

 
 

Social Media

 

Radio

Podcast

 

Social Media Commercial

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